Publications Articles Go Back Understanding the Market for Celebrity: An Economic Analysis of the Right of Publicity 09.15.01 This article provides an economic analysis of the right of publicity. Related Insights 04.21.26 | Publications Simpson Thacher Attorneys Author Law360 Article on Takeaways from GenAI Coverage Rulings 04.09.26 | Publications Simpson Thacher Attorneys Author Article on DOJ Corporate Enforcement Policy 03.24.26 | Publications Simpson Thacher Attorneys Author Section of ABA’s FTC Practice and Procedure Manual on Merger Investigations, Litigation, and Remedies Related Services Related Practice Areas Litigation Intellectual Property Transactions Complex Commercial Litigation